With this limited edition, Samsung Electronics Co. seeks to strengthen its commitment to highlight the culture of the Dominican Republic and make a unique approach with its consumers.
Santo Domingo, R.D. February 2017.-Regarding the month of the homeland, the Samsung Electronics Galaxy J Prime series dresses in folklore and culture, with the new limited promotion, loaded with striking colors and elements that characterize the Dominican Republic.
This is the new presentation for Samsung Galaxy J Prime mobile cases, with which the South Korean company pays tribute to the most representative cultural elements of the country, with the intention of highlighting each of its benefits.
“Our goal is to show Samsung’s commitment and identification as a global brand with Dominican culture and identity. That the end-user sees the values and activities of the country reflected in the boxes of our products and felt identified, ”said Manuel Corporán, IM Product Manager of Samsung in the Dominican Republic.
The beautiful beaches that adorn the country, surrounded by palm trees; An illustration of the Cigua Palmera that is the national bird, as well as the representation of the Dominican woman in traditional dress and the Plaza de la Bandera that raises this important national symbol at the top, are part of this interesting proposal.
Likewise, Corporán highlighted that the Puerto Plata Cable Car, Alcazar de Colón and the main characters of the Dominican carnival, such as: steal the chicken, hell devils, and tiznaos could not be missing in this promotion that also shares images of different important monuments throughout the country, in addition, of the beautiful national pink flower identified as “La rosa de Bayahibe”.
The promotion, which includes the J5, J7 and J2 Prime models of the Samsung Galaxy J Prime, will also be taking place in different countries, including Puerto Rico, Panama, and Jamaica, where their cultural attributes will be taken into account to translate them into the boxes of these models.
The Samsung Galaxy J7 and J5 Prime feature an attractive metal finish design, curved on the back that fits comfortably in hand and an exceptional smart camera that allows you to take unmatched photos and a long-lasting battery. These models also feature a fingerprint sensor for added security and front flash that provides more balanced lighting for selfies.
About Samsung Electronics Co., Ltd.
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