Vertiv accelerates channel partner revenue growth with its enhanced award-winning Partner Program

One year after the successful launch of its channel partner programme, Vertiv is adding a global presence with new benefits and tools.

Vertiv (NYSE: VRT), a global provider of critical digital infrastructure and continuity solutions, announced key additions to its growing global Vertiv™ Partner Program (VPP), including an improved online interface and functionality, a more user-friendly portal with collaborative capabilities, and Vertiv’s industry-leading products and solutions, which will help partners be more competitive in a customer-driven digital era.

Following the successful launch of VPP last year, Vertiv has seen double-digit growth in its channel partner base in Latin America and continues to add benefits for both new and existing members. These enhancements give technology solution providers a programme that is not only easy to understand, but also promotes their growth and offers strong incentives. Improved partner tiers, sales and marketing tools, online training and certifications, and product selectors and configurators are part of this refresh.

“The Vertiv™ Partner Program (VPP) reinforces our commitment to the channel as one of our main growth engines,” said Ricardo Duque, vice president of channel strategy for Latin America at Vertiv. “We are committed to the future of VPP, and our main goal is to give our resellers the tools and benefits they need to successfully sell a complete portfolio of IT and edge infrastructure, capitalise on emerging trends and be part of the growing edge market.”

The channel partner programme has three tiers for the Latin American region (Gold, Platinum, Diamond). It is designed to give partners a better user experience, less complexity and greater access to tools, products and technology.

The Vertiv Partner Marketing Automation tool includes an easy-to-use, secure, cloud-based interface for quickly deploying syndicated content, campaigns, social media, website plug-ins and additional Vertiv material, as well as the Vertiv One Rewards, programme, designed to incentivise and reward partners, which is now extended to Gold partners.

In addition, Vertiv channel partners in the LATAM region will have access to new products that further enhance Vertiv’s comprehensive portfolio of IT technologies and services, including:

• High-efficiency single-phase uninterruptible power supplies (UPS) such as the Vertiv™ Liebert® GXT5, offering premium protection against power outages and continuous power conditioning in a compact, flexible tower/rack design for data centres and smaller facilities at the network edge.

• Vertiv™ Environet™ Alert, an affordable, easy-to-use monitoring software solution that gives small and medium-sized businesses enterprise-class visibility into infrastructure at the network edge.

• Vertiv SmartCabinet™, the micro data centre for edge computing. A smart, integrated solution that includes UPS, cooling, rack power distribution, and infrastructure management and monitoring in a single cabinet.

“Despite the challenges the pandemic has presented, Vertiv continues to invest in programmes, tools and technologies to help our partners achieve greater differentiation and profitability, as well as more business opportunities. Our portfolio of products and solutions is ready to adapt to our partners’ needs. We are their strategic ally,” says Duque.

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About Vertiv

Vertiv (NYSE: VRT) brings together hardware, software, analytics and ongoing services to ensure its customers’ vital applications run continuously, perform optimally and grow with their business needs. As Architects of Continuity, Vertiv solves the most important challenges facing today’s data centres, communication networks and commercial and industrial facilities with a portfolio of power, cooling and IT infrastructure solutions and services that extends from the cloud to the edge of the network. Headquartered in Columbus, Ohio, USA, Vertiv employs around 20,000 people and does business in more than 130 countries. For more information and the latest Vertiv news and content, please visit Vertiv.com.