Banco Promerica lets customers get a credit card from their mobile phone

• Through the mobile app, new and existing customers can apply for and obtain a credit card without needing to visit a branch or call.

Santo Domingo, September 2022.- In its mission to provide innovative digital facilities through agile and secure processes, Banco Promerica is introducing the ability for new and existing customers to get credit cards directly from their mobile phones through its “Promerica Móvil RD” app.

Carlos Julio Camilo, executive president of Banco Promerica, said: “With this new feature, our aim is to offer more convenient options that fit customers’ lifestyles, allowing them to get their products whenever they want and wherever they are, without having to go to a branch in person.”

Users who want to apply for a Promerica credit card simply download the app and, under “Apply for Products”, select the credit card of their choice, combining features and benefits for greater convenience. Using this channel makes the customer experience easier and faster, with the process completed in under 7 minutes.

Camilo highlighted that this new feature is part of the bank’s innovation and digital transformation strategy, which prioritises making products simple for financial users to access. He noted that, in line with this, in 2021 Promerica was one of the first institutions in the financial sector to offer customers the option of opening accounts through its app.

Digital product applications and account opening add to the many solutions Banco Promerica offers through its mobile app, such as online CrediPlus drawdowns, currency exchange between Promerica accounts, domestic and international transfers, scheduled and recurring payments, exchange rate enquiries, cash advances, tax payments and booking appointments with account officers, among others.

In terms of its value proposition, Banco Promerica stands out for its robust offering in payment methods and credit cards, being the only institution with 3 airline loyalty programme partnerships: Spirit Airlines’ Free Spirit, Copa’s ConnectMiles and Iberia’s Iberia Plus. It also allows cards to be used through its “Promerica Pay” wallet, which makes it easy to pay from a mobile phone or smartwatch without carrying the physical card. The institution also offers access to the “Club Promerica” platform, where customers can enjoy seasonal offers and discounts at retailers.

In this regard, Camilo said that with the “Promerica Móvil RD App” they aim to build ever greater self-service capabilities, making it easier to obtain products and services and simpler to carry out transactions, leveraging digital channels.

The mobile app is available in app stores such as the App Store, Google Play and AppGallery.

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About Banco Promerica

Headquartered in Santo Domingo, Banco Promerica is a multiple bank with 22 years of local presence, focusing on personal customers, small and medium-sized businesses, corporate and institutional clients, and the Payment Methods business. Banco Promerica is a member of Grupo Promerica (through the holding company Promerica Financial Corporation), made up of nine banks operating in Central America, Ecuador, the Cayman Islands and the Dominican Republic.

Through the financial services it offers, Grupo Promerica constantly contributes to financial inclusion and to the economic progress of the societies and communities it serves.

About Grupo Promerica

Grupo Promerica is one of the most important regional financial groups, with total assets of around US$18.6 billion and equity of around US$1.5 billion, more than 2.7 million customers and a customer service network of more than 750 branches and agencies and more than 1,170 of its own ATMs.

Through the financial services it offers, Grupo Promerica constantly contributes to financial inclusion and to the economic progress of the societies and communities it serves.

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